So we had our beer focus group and things turned out in our favor!
People scored Asahi better than Heineken and Bud Light. Some even put it above Sapporo and Kieren.
I was so happy that without the branding people really liked it over the usual pics.
I think what we should have don was then have a group that tastes knowing what the kinds of beer where. That probably would have gotten some interesting results!
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